You know that version of you that shops for the lifestyle you want, not the one you have? That you that fills her closet with iconic, impractical pieces for date-nights out and events, but nothing for everyday wear?

You know what we mean. 

THAT’S WHY WE BUILT OUR 2024 CAPSULE WARDROBE GUIDE

CLASSIC MIX & MATCH ESSENTIALS THAT GO TOGETHER TO CREATE LIMITLESS OUTFITS

THIS FALL

make getting ready simple

Less frustration, more confidence
Know your outfits are backed by runway looks and trends

Your best foot forward
Classy, effortless looks that make the rest of your life just a little bit easier

Shop DIRECTLY from our style guide
Filled with linked, clickable items that make adding-to-cart an effortless process

Dress like you’ve been styled
Because our stylists spend hours scouring the stores to curate the perfect mix & match outfits

A Guide to Becoming the Best Dressed In The Room

THE 2024 CAPSULE WARDROBE GUIDE INCLUDES:

30 must-have items 

15 styled looks

Limitless combinations

PLUS 6 versatile accessories and shoes that you can use and reuse again and again

★ BECAUSE SOMETIMES A TEASE ISN’T ENOUGH… ★

INSPIRING  5000+ WOMEN LIKE YOU TO LOOK THEIR BEST

ABOUT

Our Iconic Founder

Meet Charly Goss, our fearless leader, style queen, and possibly the most honest person to have touched the fashion world. Charly was known for her authentic (often sarcastically funny) take on trends and her mission to make fashion approachable. The team carries forward her vision to bring pretensionless fashion to the everyday woman.